Social media scheduling tools:
the alternatives, compared
Most schedulers are built to post to many networks. Fewer write and illustrate the post for you in your brand's voice. Pick by which of those is your bottleneck.
What to look for
- The networks you publish to — check each one, including TikTok, LinkedIn and your own website.
- Whether AI writing and images follow a stored brand voice and product catalogue, or start from a blank prompt.
- Approval steps for teams and clients before anything goes out.
- Analytics after publishing, and how the price grows with channels and seats.
The 18 tools
- 1.
2pm.space
Our productA content calendar that plans ideas against your brand, writes the posts, generates the images and publishes to Facebook Pages, WordPress or your own webhook — with sign-off on the statuses you choose.
- Best for
- Brands posting to Facebook and WordPress who want AI to draft
- Pricing
- Free for every feature — you pay only for the AI you use, at the model provider's own rate
- 2.
Buffer
Free planSocial media scheduler for planning, publishing and analyzing posts across networks, with an AI Assistant for writing. Priced per connected channel; the free plan covers up to 3 channels.
- Best for
- Individuals and small teams scheduling posts on a budget
- Pricing
- From $5 per channel per month (Essentials) · Free plan
- 3.
Hootsuite
Social media management platform covering publishing, a unified inbox, analytics, listening and AI content tools (Wisdom/OwlyWriter). Priced per user, with a 14-day trial and no free plan.
- Best for
- Marketing teams managing many social accounts with reporting needs
- Pricing
- From $99 per user per month (Standard)
- 4.
Meta Business Suite
Free planMeta's own tool for Facebook Pages and Instagram accounts. It lets you create and schedule posts, stories and ads, reply to messages and comments, and view insights.
- Best for
- Businesses posting only to Facebook and Instagram
- Pricing
- Free
- 5.
Later
Social media scheduling and management tool for Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn and Snapchat. It also offers influencer marketing, and plans are priced per social set.
- Best for
- Creators and small brands planning visual posts across social networks
- Pricing
- From $25 per month (Starter)
- 6.
Sprout Social
Social media management platform covering publishing, a unified inbox, analytics and listening. It is priced per seat, with Essentials, Standard, Professional, Advanced and Enterprise tiers.
- Best for
- Mid-size and larger marketing teams needing per-seat collaboration
- Pricing
- From $99 per user per month (Essentials)
- 7.
Planable
Content collaboration and social media planning tool with approval workflows, feed and calendar views, and publishing. Priced per workspace; analytics, social inbox and listening are paid add-ons.
- Best for
- Agencies and teams that need client or stakeholder approvals
- Pricing
- From $39 per month (Basic)
- 8.
Agorapulse
Social media management platform with publishing, a social inbox, monitoring and reporting. It is priced per user, with Standard, Professional, Advanced and Custom plans and a 30-day trial.
- Best for
- Teams handling high volumes of comments and messages
- Pricing
- From $99 per user per month (Standard)
- 9.
Sendible
Social media management tool for agencies and brands, covering scheduling, engagement and reporting. All plans include unlimited users, and pricing scales by the number of workspaces and profiles.
- Best for
- Agencies managing several client brands with unlimited users
- Pricing
- From $29 per month (Core)
- 11.
Loomly
Social media calendar and publishing tool with post ideas, approvals and analytics. Acquired by Bending Spoons in January 2025. Plans are Starter, Beyond and Enterprise.
- Best for
- Small marketing teams wanting a shared content calendar with approvals
- Pricing
- From $65 per month (Starter)
- 12.
CoSchedule
Free planSocial media and marketing calendar for scheduling posts, managing a social inbox and coordinating content work, with AI writing tools. Aimed at marketers, small teams and agencies.
- Best for
- Marketing teams coordinating social posts and content on one calendar
- Pricing
- From $39 per month (Starter) · Free plan
- 13.
Metricool
Free planSocial media management tool for planning posts, analytics, reporting, an inbox and ad campaign tracking. Plans are priced by number of brands, with a free plan for one brand.
- Best for
- Creators and agencies that want scheduling plus analytics across brands
- Pricing
- From $25 per month (Starter) · Free plan
- 14.
Publer
Free planSocial media scheduler for planning, bulk-scheduling, recycling and analyzing posts across many networks, with an AI assistant. Price scales with the number of social accounts and team members.
- Best for
- Solo creators and small teams scheduling posts at low cost
- Pricing
- From $5 per month (Professional) · Free plan
- 15.
Vista Social
Social media management platform covering publishing, a social inbox, reporting, listening and employee advocacy. Plans are sized by social profiles and users, for brands and agencies.
- Best for
- Agencies and brands managing many social profiles with reporting
- Pricing
- From $99 per month (Professional)
- 17.
Ocoya
AI-assisted social media tool combining content creation, a design studio, campaigns and scheduling. Plans include a monthly pool of AI credits and are sized by users and social profiles.
- Best for
- Creators and small brands generating and scheduling posts with AI
- Pricing
- From $29 per month (Starter)
- 18.
Predis.ai
AI content generator for social media posts, ads, videos and UGC-style creatives, with publishing to social channels. Usage runs on monthly credits.
- Best for
- Small businesses producing AI-generated ad and social creatives
- Pricing
- From $32 per month (Core)
Frequently asked questions
Not today. It publishes to Facebook Pages, WordPress and a custom webhook. If you need many networks, a scheduler such as Buffer or Hootsuite covers more of them.
Several tools here store a brand voice. On 2pm.space, a Brand holds the voice, audience, rules, products and design, and every idea, post and image is written against it.
On 2pm.space, no — a date on the calendar only places a post; nothing goes out until someone presses Publish.
How we checked
Every description on this page comes from the vendor's own public website, checked on October 4, 2026. Products and prices change, so check each vendor's site for the current version — and if something here is out of date, tell us and we will correct it.
Prices are a starting list price each vendor shows for a paid plan, before tax and add-ons; some are for annual billing. Check the vendor's pricing page for the plan you need.
Product names and trademarks belong to their owners. 2pm.space is not affiliated with, or endorsed by, the companies named here.
Try 2pm.space — every feature is free
No plans and no seats. Open a workspace, connect a channel or a database, and pay only for the AI your agents use.